The color is beautiful and rich with pinky blue undertones not orange. A lot of my favorite beauty gurus were really disappointed that the color was to close to MACs Ruby Woo ) which is in their permanent line(sorry ladies). I can't share in that disappointment, however, because I do not own Ruby Woo. So gasp girls if you you've been dying to try red lipstick or you have one that you hate, pick up the RiRi Woo when it returns in June. If you need more encouragement here is the gorgeous red on one of my deeper tone gasp girls!
Always At Your Service
The Gasp Girl